Originally published in WARC, October 2024. Updated May 2025. In Death of a Salesman, Willy Loman is a man out of time, …
Category:
Strategy
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AIStrategy
From Data to Decisions: How AI Tools Can Supercharge Your Marketing Efforts
by Dean Burgessby Dean Burgess 3 minutes readIn the rapidly evolving landscape of digital marketing, Artificial Intelligence (AI) stands out as a transformative force. By integrating AI tools into …
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Peter MosleyStrategy
The Missing Metric in Your Marketing Strategy?
by Derek Lackeyby Derek Lackey 2 minutes readIntroverts engage differently—and most marketing funnels don’t reflect that. “May I have your phone number?” “Why? I just need to buy this …